MIDTERM EXAMINATION

Spring 2010

ENG301- Business Communication (Session - 4)

Shared by Amira

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Time: 60 min

M - 35

Question No: 1 ( M - 1 ) .

Memo is the short form of:

► Mamorandum

Memory

Memorial

Momentom

Question No: 2 ( M - 1 ) .

If a customer omits necessary information on an order, the company cannot process, this is called:

Incomplete or vague order

Complete and clear order

► Order for out-of-stock items

► Clear orders

Question No: 3 ( M - 1 ) .

A contract of selling and purchasing services is called:

► A credit letter

► A collection letter

► An order letter A sales letter

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Question No: 4 ( M - 1 ) .

Comunication is ------------------ way process.

two

four

three

five

Question No: 5 ( M - 1 ) .

Personal space varies according to:

Situation

Culture, status

Medium

Channel

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Question No: 6 ( M - 1 ) .

Using ‘stoled’, instead of stolen is which type of expression?

Substandard

standard

appropriate

good

Question No: 7 ( M - 1 ) .

The way you -------------- your message makes it clear whether your reader will respond favorably or unfavorably to the message.

begin

end

write

conclude

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Question No: 8 ( M - 1 ) .

- ----------------means judging other people or countries by the cultural standards

of your group.

► Ethnography

► Anthology

► Anthropology

► Ethnocentrism

Question No: 9 ( M - 1 ) .

A basic principle of communication is that the symbols the sender uses to communicate messages must have the same meaning in both the sender’s and receiver’s minds. You can never be sure that the message in your mind will be clearly sent to your receiver.

The following statement shows which one of the barriers:

Semantic barriers

Physical Barrier

Psychological barriers

Barriers involving values attitudes etc

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Question No: 10 ( M - 1 ) .

It contains all facts that the reader or listener needs for the reaction you desire. Senders and receivers are influenced by their background, viewpoint, needs, experience, attitude, status and emotions. A message brings desired result. It does a better job of building goodwill.

Match this statement with one of the following principles of communication:

Conciseness

Courtesy

Consideration

Completeness

Question No: 11 ( M - 2 )

Mention three specific ways to indicate consideration.

Question No: 12 ( M - 2 )

What is persuasive request?

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Question No: 13 ( M - 3 )

Explain the following points in replies to persuasive requests.

1. Start with a Cheerful “Yes”

2. Confirm Details of the Request and Acceptance

Question No: 14 ( M - 3 )

Name standard parts of a business message.

Question No: 15 ( M - 5 )

Write a short note on clarity.

Question No: 16 ( M - 5 )

Your company has received an order for three dozen spark plugs. You need to write an acknowledgement letter. Write only the body of this letter.

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Question No: 17 ( M - 5 )

Elucidate the five planning steps involved in the process of preparing effective business messages.